Article Aug 6, 2015
Next-Gen Portals, Mobility and the Importance of the User Experience
Most executives would agree that in the age of cloud-first, mobile-first development, organizations that are agile and innovative have the best chance of beating the competition. However, it is no longer about achieving first-mover advantage. Being first to market used to mean something, but no longer. The barriers to competitive entry have been compromised. The real advantage comes not from being first, but from being able to iterate quickly, learning from earlier versions through metrics and feedback, and using customer feedback to rapidly improve upon your service or product--and to develop a superior user experience so that customers never leave.